LONGITUDE - HEINEKEN LIVE PROJECT 2013
Client: Heineken Live Project
Project: Longitude 2013
Location: Dublin, Ireland.
To design and build a stage set to fill the Live Project tent at Longitude. Heineken wanted to create something that mimicked a graphic equaliser similar to their logo and featured elements the crowd could interact with.
We built two huge walls of IBCs either side of the stage flanked with vertical strips of LED screen. Each IBC contained an LED wash with a blinder on the front. We then used projectors to further enforce the pixel mapping elements of the IBCs. Slipdraft came up with a way to run their video feed from an audio source and in the intervals of acts we created a giant 18 band graphic EQ that bounced as the crowd roared.