For Those I Love’s cutting lyrical prose has been on our radar for quite a while and we had the pleasure to be involved in the making of their latest music video entitled ‘Birthday’.
Algorithm Creative Director Kev Freeney supervised the visual effects and filming of the virtual scenes in Dublin ,capturing gritty textures of the city through a futuristic surreal lens.
'Working closely with Dave (FTIL) and Sam’s team on this music video was an awesome experience. It’s really inspiring to work with a musician who is so engaged in their own visual identity. Scanning the 3D assets using Lidar on a iPhone 12 gave me a unique perspective on the project. It was a surprisingly challenging but also an extremely rewarding process and I can’t wait to see what else the Algorithm Studio can make using this new technology.’
Director - Sam Davis Production company - Dadbod Films Producer - Christine Lewis EP/Post Producer - Rob Wildsmith PM - Killian Sundermann VFX supervisor - Kev Freeney at Algorithm 3D consultant/artist - Brent Patterson 3D artist - Greedy Goons Colour - Tom Mangham at The Mill Director rep - Claire Stubbs