As part of the PS5 global launch, Sony commissioned us to projection map the iconic Convention Centre Façade in Dublin.
BRIEF
For the promotional campaign for PS5 we were tasked with directing a video which documented a huge projection mapping piece on the quays.
THE IDEA
We pitched the idea of projection mapping onto the Convention centre because of its unique architecture and its location beside the Liffey. This enabled us to create dynamic drone shots and capture the reflections of the animations in the river.
RESULT
The projections lit up the Liffey with animated blue light, and our promotional clip gained a large response across Sony’s social platforms.
LIGHTING // LIVE EVENT // PROJECTION MAPPING // BRANDED // VIDEO
Sony Ireland, Dublin [2020]
As part of the PS5 global launch, Sony commissioned us to projection map the iconic Convention Centre Façade in Dublin.
BRIEF
For the promotional campaign for PS5 we were tasked with directing a video which documented a huge projection mapping piece on the quays.
THE IDEA
We pitched the idea of projection mapping onto the Convention centre because of its unique architecture and its location beside the Liffey. This enabled us to create dynamic drone shots and capture the reflections of the animations in the river.
RESULT
The projections lit up the Liffey with animated blue light, and our promotional clip gained a large response across Sony’s social platforms.
