We were commissioned by Warner to create a pop-up interactive installation for the global Launch of Ed Sheeran’s collaborative album, No. 6.
BRIEF
To take elements from Ed’s album #6 and create something eye catching and engaging for fans at the launch.
THE IDEA
We devised a multitouch system which allowed us to convert standard led panels into a touchscreen for this installation. This, combined with generative graphics would allow the audience to interact with tracks from the album in real time.
RESULT
Ed Sheeran fans from across Ireland witnessed the launch in Hen’s Teeth on Fade Street. This Installation received a Silver Kinsale Shark Award in their AR/VR/ Experiential category.
We were commissioned by Warner to create a pop-up interactive installation for the global Launch of Ed Sheeran’s collaborative album, No. 6.
BRIEF
To take elements from Ed’s album #6 and create something eye catching and engaging for fans at the launch.
THE IDEA
We devised a multitouch system which allowed us to convert standard led panels into a touchscreen for this installation. This, combined with generative graphics would allow the audience to interact with tracks from the album in real time.
RESULT
Ed Sheeran fans from across Ireland witnessed the launch in Hen’s Teeth on Fade Street. This Installation received a Silver Kinsale Shark Award in their AR/VR/ Experiential category.
