Guinness

Lighting Spectacle // Installation //  Projection Mapping
3D // Animation  // Live Event //  Live Visuals //  Projection Mapping  

Guinness  X Archetype [2022]

A commission by Guinness to create a spectacle of light and sound within the historic confines of their Storehouse.
BRIEF

A commission by Guinness to create a spectacle of light and sound within the historic confines of their Storehouse.

THE IDEA

On the first floor there was a 360 degree projection mapped tree installation, displaying GRIF’s signature imagery. On the top floor there was an anamorphic light installation comprising of 321 individually addressable bulbs. These was accompanied by a score, both composed by our team.

RESULT

The spectacle was experienced by thousands of visitors in the Storehouse throughout the winter of 22/23!
Read More

Guinness

Lighting Spectacle // Installation //  Projection Mapping

Guinness  X Archetype [2022]

A commission by Guinness to create a spectacle of light and sound within the historic confines of their Storehouse.
BRIEF

A commission by Guinness to create a spectacle of light and sound within the historic confines of their Storehouse.

THE IDEA

On the first floor there was a 360 degree projection mapped tree installation, displaying GRIF’s signature imagery. On the top floor there was an anamorphic light installation comprising of 321 individually addressable bulbs. These was accompanied by a score, both composed by our team.

RESULT

The spectacle was experienced by thousands of visitors in the Storehouse throughout the winter of 22/23!
Read More
https://player.vimeo.com/progressive_redirect/playback/791926421/rendition/1080p/file.mp4?loc=external&signature=e45628b4aecd72f1a4238d9e0ec601f6d0a2b600f833d1277de73b28c48a7150
The Algorithm team using the interactive screen at the Ed Sheeran Launch